Bojan Krkic returns to Barcelona as a part of 'new sporting structure'

The Catalan giants have introduced a new sporting structure
Barcelona sporting director Deco unveiled the club's new sporting structure, which he would lead, at his official debut as Barcelona's new sporting director. The return of Bojan Krkic, once regarded as one of the most gifted young players the club had ever produced, was among the most eye-catching revelations.
Bojan Krkic was once referred to as "the new Messi"
Bojan had great expectations that he could follow in the footsteps of Lionel Messi, who was three years older than him, and achieve the same level of success at Barça. The attacker scored 10 league goals in his first season with the club under Frank Rijkaard and went on to score 41 goals overall, helping the team win three league championships and two Champions Leagues.
He gradually dropped down Pep Guardiola's priority list though, and at the age of just 21, he left Camp Nou for Roma. After a brief stint at Milan, he strangely returned to Catalonia in 2013 and was promptly loaned out to Ajax. He spent no time on the field for Barça before leaving once more, this time for English team Stoke City.
Position of Bojan Krkic in the "new" Barcelona
Bojan is back at Barcelona in the position of "Soccer Area Co-ordinator," which requires him to manage loans and keep tabs on the development of young and occasionally more experienced players who have been sent out on loans.
Similar to what he did in 2007, Bojan's role will also need him to work closely with the club's young players as more and more of them begin to make their way into the first team.
“He knows what La Masia is all about, as well as what it’s like to be a player that everyone is talking about. We know it’s not easy. Bojan went through it all at this club. He won, but he also struggled. He has a lot to offer in this role. We have great players, but we have to look after them, be aware of their needs and support them”.
Where passion meets insight — blending breaking news, in-depth strategic analysis, viral moments, and jaw-dropping plays into powerful sports content designed to entertain, inform, and keep you connected to your favorite teams and athletes. Expect daily updates, expert commentary and coverage that never leaves a fan behind.
- South Africa vs Angola Preview, prediction, lineups, betting tips & odds | AFCON 2025
- IWL 2025-26: Garhwal United FC and Sethu FC kick off with wins; Gokulam Kerala play out draw
- AIFF Executive Committee proposes formation of independent judiciary committees
- Fulham vs Nottingham Forest Preview, prediction, lineups, betting tips & odds | Premier League 2025-26
- AIFF rejects ISL and I-League proposals, sets up committees to resolve top-tier league deadlock
- AFCON 2025: All nations' squad list for Morocco
- Zlatan Ibrahimović names one of Lionel Messi’s sons as his “heir”
- GOD of cricket Sachin Tendulkar meets Lionel Messi, gifts his number '10' jersey at the Wankhede Stadium
- Top nine players Erling Haaland surpassed in Champions League goals; Henry, Rooney & more
- Top three highest bicycle kick goals in football history; Ronaldo, McTominay & more