Juventus reveal home kit for 2023-24 season

Adidas and Juventus have revealed a new home kit for the upcoming season.

The club's official kit for the 2023/24 season has been announced by Adidas and Juventus, with the distinctive black and white stripes assuming the spotlight once more in an aesthetic that infuses fresh life into a single of the game's greatest jerseys.

Juve's black and white stripes have been the core of the club's shirts since 1903, and supporters have recently seen the renowned zebra-esque stripes reinvented.

Through simple monochrome blocks to triangular designs, Il Bianconeri will take to the pitch this time in stripes that simulate brushstrokes - an aesthetic decision that symbolises the originality and talent of its players.

The imaginative layout is balanced by an electric shade of yellow - a colour that attracts motivation from renowned jerseys of the past - and appears all over important elements of the shirt's makeup, from the mark and sponsor indications to the three stripes that decorate the shoulders, developing a jersey that has its roots in the club's tradition while remaining obviously modern in design.

The on-pitch edition of the jersey is made using fabrics and patterns that assist keep players cool, as well as HEAT.RDY technology is tuned to maintain players comfortable when competing on the biggest of stages.

In the meantime, the replica fan jersey incorporates AEROREADY technology, which employs sweat-wicking or absorbent fabrics to maintain the body moistly.

The two versions of the new jersey are constructed entirely of reused polyester, demonstrating Adidas' continual commitment to reducing plastic waste.

The updated club jersey is scheduled to be donned in its inaugural match on the pitch against Cremonese on May 14th, and it is now accessible to purchase at Juventus retail outlets, select Adidas retail locations, and online at Adidas Juventus kits.