FIFA U-17 World Cup 2017 TRPs beat Premier League and FIFA Confederations Cup 2017
(Courtesy : FIFA)
Keeping all doubts aside in terms of viewership, the FIFA U-17 World Cup was certainly a mass-viewed tournament and the numbers prove that.
In what could be termed as an unprecedented success story for the sport, BARC ratings prove that Sony Pictures Network’s (SPN) coverage of the FIFA U-17 World Cup has rated better than the high profile international football sporting events like FIFA Confederations Cup 2017, English Premier League 2016-17, La Liga 2016-2017 seasons amongst others.
The 22-day long FIFA U-17 World Cup was viewed by over 47 million viewers across India, while the Hindi and Bengali language feed contributed to around 40 percent of the overall viewership. The finals between England and Spain in Kolkata’s Salt Lake stadium on 28th October, that witnessed a packed house of almost 67 thousand fans, generated a nation-wide interest scoring an average 2.2 million impressions.
Overall, the tournament has rated better than any international football sporting event broadcasted in India. The bulk of the viewership has come from regions like West Bengal, Kerala and North East while the fans in the metros also lapped up the opportunity to catch a glimpse of India’s first-ever FIFA U-17 World Cup held in the country. The viewership demographics have also showcased that almost 45 percent women tuned in to watch the sporting event.
ALSO READ:
Narendra Modi meets the Indian Team that played the FIFA U-17 World Cup 2017
Can India sustain her football momentum?
FIFA President Gianni Infantino writes letter to Indian PM Narendra Modi
When Jeakson scored that goal I knew I was in love again - This time, with Indian football
Major reasons behind the astounding success of the FIFA U-17 World Cup coverage has been the performance of India’s Boys in Blue, who put up a respectable fight against their rival teams, which ranked much higher than them. In fact, India’s game against Colombia where midfielder Jeakson Singh, scored India’s first ever goal in a FIFA tournament after he netted a corner, was a Red-letter day for India, with team India games registering an average of 2.6 million impressions per game.
[KH_RELATED_NEWS title="Related News"][/KH_RELATED_NEWS]Rajesh Kaul, President, Sports and Distribution Business, Sony Pictures Networks India:
“It was a great privilege for India as a nation to host the FIFA U-17 World Cup and an incredible opportunity for us at Sony Pictures Networks India to broadcast the tournament and bring football to the forefront in India. Our efforts towards leveraging and enhancing the popularity of the FIFA U-17 World Cup have yielded excellent results and we hope that this will be a pivotal point for the rise of football in India. We would like to thank FIFA, AIFF and LOC for bringing football’s global standards to Indian shores. I would also like to commend the spirited performance by Team India.”
- Mikael Stahre highlights two 'key takeaways' from Kerala Blasters loss against Hyderabad FC
- Kerala Blasters 1-2 Hyderabad FC Match Report & Highlights | ISL 2024-25
- ISL 2024-25: Full fixtures, schedule, results, standings & more
- ISL 2024-25: Hyderabad FC edge past Kerala Blasters
- England announce squad for November international break; Harry Kane to star
- Petr Kratky highlights this Mumbai City FC player's performance against Kerala Blasters
- Mohun Bagan not be fined by AFC after recognising their case as 'Event of Force Majeure'
- How much bonus did Vinicius Jr miss out on after losing Ballon d'Or 2024 award?
- Mats Hummels' girlfriend: Meet Nicola Cavanis, her job, Instagram & more
- Ballon d'Or 2024: List of all award winners
- Mikael Stahre highlights two 'key takeaways' from Kerala Blasters loss against Hyderabad FC
- ISL 2024-25: Full fixtures, schedule, results, standings & more
- Top 10 most valuable U21 players
- Gerard Zaragoza outlines two factors that could determine the outcome of NorthEast United clash in ISL
- NorthEast United's Jithin MS on Santosh Trophy heroics, football journey, struggles & more