Who are sponsors of Kerala Blasters in ISL 2024-25?

The Tuskers hold hands in mutually beneficial collaborations with major businesses.

Kerala Blasters have firmly established themselves as a powerhouse in Indian football. They have inscribed their place as one of the leading clubs in the country, with three Indian Super League (ISL) final appearances. The Blasters, representing Kerala’s strong football culture, have a loyal fanbase, for which they are famous worldwide.

Kerala Blasters have had a mixed start to their season. Despite this, they remain one of the most marketable clubs in the country, thanks to their global fanbase. In 2021, Magnum Sports Private Limited acquired 80% of Kerala Blasters’ shares, securing majority ownership of the club. 

Magnum Sports Private Limited is a consortium that operates Kerala Blasters and various other sports ventures. This consortium includes industrialist Nimmagadda Prasad, Telugu film actors Chiranjeevi and Nagarjuna, film producer Allu Aravind, and the CEO of Mouri Tech; Anil Yerramreddy. Since their takeover, the club has consistently managed to finish in the play-off spots.

The Tuskers have made some impactful signings under the ownership, with the likes of Adrian Luna, Dimitrios Diamantakos and Marko Leskovic being impressive and have recently roped in the Swedish tactician Mikael Stahre as their new head coach. Kerala Blasters have a variety of sponsors that are helping them generate additional revenue for club operations and other initiatives.

Here are the sponsors of Kerala Blasters for the ISL 2024-25 season.

Principal Sponsor

Medhaa

Medhaa Corporate Advisors (Medhaa) is the principal sponsor of the Kerala Blasters for the 2024–25 season. It is a leading market intelligence and knowledge advisory firm and the partnership involves using their advisory expertise to help the club achieve its goals in off-field operations, community engagement, technology integration, improving the stadium experience, and long-term growth.

Medhaa’s logo is featured on the front of the team’s official jersey and training gear, as well as on various digital and other platforms associated with the club.

Presenting Sponsor

Batery.ai

Batery.ai, a company that offers fans interactive and immersive experiences to support sports teams, is the presenting sponsor of the Yellow Brigade for the 2024–25 season.

They also provide fans with opportunities to improve their skills and keep them updated on their teams. The partnership aims to use the company’s expertise in data analytics and user engagement to enhance the club’s communication, bringing fans closer to the club’s operations.

Main Sponsor

FREEMANS

FREEMANS Measures Private Limited a measuring tool manufacturing company, is the main sponsor for the Tuskers. The company announced a five-year sponsorship deal with Kerala Blasters. The agreement will feature the FREEMANS logo on Kerala Blasters’ team kits, official merchandise, and throughout the stadium facilities.

Associate Partner

Polycab

Polycab India Limited is the associate partner of Kerala Blasters for the season. The company is one of the leading wire and cable manufacturers in the country.

The partnership will see the brand logo imprinted on the right sleeve of Kerala Blasters’ kit, while the club logo will be promoted in Polycab’s various consumer engagement campaigns.

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Associate Sponsors

Salpido

Salpido is the official audio partner of the Men in Yellow for the ISL 2024-25 season. It is an established audio technology company in South East Asia, offering a wide range of innovative electronic products.

Salpido provides audio equipment to the club for all home games and club events. The brand logo is featured on the left sleeve of the club’s jersey.

Kalliyath TMT

Holding hands with the club for another season Kalliyath TMT, which has been the longest-serving partner for the Tuskers. It is a leading TMT bar manufacturer based in Kerala, holding hands with the since the inception of the club.

VIP

VIP Clothing Ltd. is the newest addition to the Blasters’ family as an associate sponsor of the club. The well-established Indian clothing brand aims to connect with broader and younger consumer groups through its partnership with the football club.

Kit Sponsor

Reyaur Sports

Kerala Blasters have re-partnered with the sportswear brand Reyaur India Private Limited as their official kit sponsor for the season. The partnership aims to improve the quality and variety of the club merchandise.

Official Partners

The club endorses other official partners for help in several ways.

Bisleri is partnering with the club to provide hydration during games and training sessions.

Futureace Hospital helps to ensure health and medical support for players.

FanCode Shop is to help with sales of exclusive merchandise and fan engagement.

Malayala Manorama, one of the largest media organizations in Kerala, assists in media coverage. The club also partners up with Reliance Foundation to promote grassroots talent identification and development.

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