League of Legends & The Esports Club announce 2024 roadmap for India & South Asia

A new era of Esports competitions

The Esports Club, in association with League of Legends (LoL), is pleased to reveal a complete roadmap for the game in India and South Asia. This comprehensive plan is designed to energize and engage the regional gaming community, aiming to bring the experience closer to its passionate fans.

Featuring a dynamic blend of community tournaments, influencer-driven competitions, and exclusive invitational events, the roadmap will strengthen the game’s presence, offering a platform for both amateur and professional players to compete in high-stakes environments while fostering community engagement.

League of Legends India & South Asia 2024 Roadmap

League of Legends and The Esports Club AnnounceComplete Roadmap for India & South Asia pic.twitter.com/h6OhnGJGuv

— Enews Boy 🇮🇳 (@eSportsNews_Boy) October 24, 2024

In support of this initiative, Crucial by Micron, a renowned name in memory and storage solutions, joins as the Presented by Sponsor, while Zotac Gaming, a leading manufacturer of high-performance graphics cards and gaming hardware, comes on board as the Powered by Sponsor, ensuring that each event delivers an exceptional experience for participants and viewers alike.

League of Legends India & South Asia 2024 Roadmap:

• TEC Community Cup – July Open (Completed)
• TEC Community Cup – August Open (Completed)
• TEC Streamer Clash Invitational (September – Completed)
• Influencer Driven Community Clash (September to December – In Progress)
• TEC Community Clash – December (Upcoming)

Additionally, the TEC Rift Rulers Leaderboard will track the performance of South Asia’s top teams. The top 4 teams from the leaderboard at the end of the Influencer Community Clash will earn direct invitations to the main event of the TEC Community Clash in December.

Commenting on the association, Vamsi Krishna, Managing Director, Basik Marketing, added, “We are grateful to Riot Games for once again placing their trust in The Esports Club. Having partnered before, we’re eager to advance this collaboration and elevate the esports ecosystem. This roadmap is more than just a series of tournaments; it’s a strategic initiative to build a dynamic community where competition, collaboration, and camaraderie are central. We’re proud to support this endeavor and look forward to its impact on the regional gaming landscape.”

“At Micron, we are committed to supporting the vibrant gaming community through cutting-edge technology and strategic partnerships with our industry-leading Crucial branded products. Our collaboration with The Esports Club and League of Legends for this roadmap exemplifies our dedication to nurturing esports talent and enhancing the competitive gaming landscape. We are excited to see how these tournaments will push boundaries and drive innovation in the region,” stated Rajesh Gupta, Director Sales – India & SAARC, Micron.

The July and August Opens of the TEC Community Cup have attracted strong participation from grassroots gamers, offering them valuable opportunities to compete. The TEC Streamer Clash Invitational in September delivered high-level gameplay, while the ongoing Influencer Driven Community Clash features notable figures like ShreeMan LegenD, MidFailYT, iFlicks, SKplz, and SID, creating substantial engagement. So far, these efforts have involved over 500 teams and garnered more than 500K views, laying a solid foundation for continued momentum leading up to the TEC Community Clash in December.

As India’s gaming market continues its rapid growth, with Niko Partners forecasting it to generate $1.4 billion in revenue by 2028 and home to 730.7 million gamers, this roadmap is strategically positioned to capitalize on the immense opportunity. The initiative not only aims to engage the current player base but also to drive further expansion in the region, reinforcing the League of Legends presence and community.

Basik Marketing

Basik Marketing is a company that specializes in marketing for Gaming and Esports. We have experienced teams in Bangalore, Singapore, and Dubai, and provide services in South Asia, Southeast Asia, and the Middle East. Our goal is to help our clients achieve their marketing goals in the gaming and esports industry, whether it be through brand building, product launches, or event management.

About League of Legends

Released in 2009, “League of Legends” is Riot Games’ debut title and one of the most played competitive games in the world, engaging millions of players daily in 20+ officially-supported languages. A mainstay of the MOBA genre, in “League”, two teams of five powerful champions face off to destroy each other’s base in a game that blends the speed, strategy, and intensity of an RTS with immersive RPG elements.

“League of Legends” continues to evolve year over year in gameplay and storytelling, delivering fresh new experiences like K/DA, immersive stories like Star Guardian and Spirit Blossom, and technical balance changes to ensure competitive integrity. As the basis for the Runeterra universe, League champions have been featured in music, comic books, spinoff games, collectible figurines, board games, TV series, and more. The annual League of Legends World Championship is the most widely viewed esports tournament and is among the largest and most popular sporting events in the world.

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