Take-Two CEO explains why GTA 6 avoids Generative AI entirely

(Courtesy : Rockstar Games)
GTA VI world is handcrafted!
Conversations around Generative AI have started to dominate the gaming industry. At the same time, Take-Two Interactive CEO Strauss Zelnick has made something clear: There is no Generative AI used in GTA 6.
This was recently revealed in an interview with GamesIndustry.biz, where Zelnick revealed his thoughts about the growing role of GenAI in game development. Let’s check out more details in this article.
Gen AI is not used in GTA 6
Zelnick acknowledged that Gen AI is pretty useful for improving efficiency and reducing costs. However, he has firmly stated that Gen AI has not been used in GTA 6 development.
It is also not capable of creating great entertainment on its own, especially not at the Rockstar Games level.
According to Strauss Zelnick, GTA VI is being built the traditional Rockstar way. Here is the reason why they will not use Gen AI:
“Generative AI has zero part in what Rockstar Games is building. Their worlds are handcrafted. That’s what differentiates them. They’re built from the ground up, building by building, street by street, neighborhood by neighborhood. They’re not procedurally generated, they shouldn’t be.”
Many fans and gamers don’t like AI and generative AI in game development. This has reassured them that the best and most anticipated game will be fully handcrafted by the game developers.
Conclusion
Take Two has also shut down the rumors about the release format of GTA 6. They have confirmed that the game will receive a physical release alongside the digital version.
The game is also on track to release on November 19, 2026, with GTA 6 marketing campaign starting from Summer 2026.
FAQs
Does GTA VI use generative AI?
No. Take-Two CEO Strauss Zelnick confirmed that generative AI has zero role in GTA VI’s development.
How are GTA VI’s worlds being created?
Rockstar Games is building GTA VI’s world entirely by hand, maintaining its traditional design approach.
Will GTA 6 have a physical edition?
Yes, Take-Two has officially confirmed that GTA VI will receive a physical release.
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Mahaksh Chauhan is a passionate gaming journalist who loves for old-school RPGs and turn-based games. With a keen eye for storytelling and a deep understanding of game mechanics, Mahaksh brings an unique perspective to the world of gaming. Inspired by classics like Persona, Red Dead Redemption 2, and Skyrim, Mahaksh is dedicated in sharing the magic of games with readers. When not writing or gaming, Mahaksh can be found cheering on WWE superstars or watching his favourite Anime.