[Watch] Roger Federer, Rafael Nadal unite for Louis Vuitton 'Core Values' campaign
(Courtesy : Screenshot louisvuitton (Instagram))
Court rivals, off-court friends in Louis Vuitton spots.
Roger Federer and Rafael Nadal, two of tennis’s most celebrated rivals, have teamed up for a new advertising campaign for luxury brand Louis Vuitton. The “Core Values” campaign features photos by famed photographer Annie Leibovitz of the pair in the mountainous Dolomites region of Italy.
The campaign highlights Vuitton’s core brand values of ambition, dedication, and a spirit of journey and discovery. Though Federer and Nadal faced off as fierce opponents for over 15 years, accumulating 42 Grand Slam titles between them, they developed a close friendship toward the end of their careers.
“It’s unique to work together on this after being such great rivals,” said Federer, who has 20 major titles. Behind-the-scenes footage showed the two enduring cold conditions, with Nadal joking about not being accustomed to the snow like his Swiss counterpart.
Also Read: ‘A very special athlete’ – Ferrari star Carlos Sainz hails Rafael Nadal as his inspiration
In one scene, they sit on a Vuitton trunk discussing their first meeting after Federer’s 2003 Wimbledon win, when Nadal was an emerging young talent. “You could tell he was something special,” Federer said, recalling their 2004 match in Miami that Nadal won.
Trending Indian Sports articles
- Top 10 most followed sports in India in 2024
- Can Indian boxers still qualify for Paris Olympics 2024 after disappointment at 1st World boxing Qualifiers?
- What are the qualification marks of all Track & Field events for Paris Olympics 2024?
- List of Indian athletes to have secured qualification for Paris Olympics 2024
Nadal, who has won 22 Grand Slam events, expressed pride at being part of the reputed campaign. “I know the iconic figures who have been part of this, so sharing it with Roger is an honor,” he stated.
The “Core Values” campaign, launched in 2007, has previously featured sports legends like Muhammad Ali and Steffi Graf. By showcasing Federer and Nadal’s legendary sporting journeys and friendship, this latest iteration encapsulates the brand’s tagline: “Journeys that turn into legends.”
For more updates, follow Khel Now on Facebook, Twitter, and Instagram; download the Khel Now Android App or IOS App and join our community on Whatsapp & Telegram
- Novak Djokovic vs Jaime Faria prediction, betting tips & odds, head-to-head, preview: Australian Open 2025
- Carlos Alcaraz vs Yoshihito Nishioka prediction, betting tips & odds, head-to-head, preview: Australian Open 2025
- Aryna Sabalenka vs Jessica Bouzas Maneiro prediction, betting tips & odds, head-to-head, preview: Australian Open 2025
- 'AITA doesn't make it easy…' Somdev Devvarman on top Indian players skipping Davis Cup and more
- Top 10 greatest USA tennis players of all-time
- 'AITA doesn't make it easy…' Somdev Devvarman on top Indian players skipping Davis Cup and more
- Top 10 greatest USA tennis players of all-time
- Who is Nishesh Basavareddy? All you need to know about 19-year-old Indian origin tennis sensation
- List of records Jannik Sinner can break at Australian Open 2025
- Top 10 players who have withdrawn from Australian Open 2025