Top 30 heel turns in history (via WWE)

(Courtesy : WWE)
These heel turns have changed the WWE forever
In the world of pro wrestling, just like in movies and real life, heroes and villains play a crucial role. Some of the most memorable moments come from shocking heel turns by top stars, which have dramatically reshaped storylines and changed the trajectories of WWE careers.
The world of professional wrestling thrives on the dynamics between heroes and villains, and the “heels”, the villains, play a pivotal role in igniting the passions of the fans. These antagonists are crucial in elevating matches, characters, and narratives to greater heights.
Here we will take a look at the list of top 30 heel turns of all time which was recently released by the Stamford-based promotion following the shocking turn of events at the Elimination Chamber 2025 PLE.
Top 30 heel turns in WWE history
S. no. | Name | Title |
01 | John Cena | Cena sells his soul |
02 | Hulk Hogan | The NWO’s third man |
03 | Seth Rollins | Rollins shatters The Shield |
04 | Shawn Michaels | Barber shop window |
05 | Dominik Mysterio | “Dirty” Dom emerges |
06 | Xavier Woods & Kofi Kingston | “You left us, E!” |
07 | Becky Lynch | Best friends no more |
08 | Jimmy Uso | Jimmy Uso chooses a side |
09 | Nikki Bella | Bella twins break up |
10 | Triple H | Best for business |
11 | Batista | “You’re supposed to be my friend!” |
12 | Paul Bearer | Bearer’s grave betrayal |
13 | Shane McMahon | “That’s your son!” |
14 | Bob Backlund | Bob Backlund snaps |
15 | Randy Savage | The mega power explodes |
16 | Eddie Guerrero | Eddie destroys Rey |
17 | Trish Stratus | Sealed with a kiss |
18 | Scott Steiner | Scott Steiner joins the NWO |
19 | CM Punk | Punk drops The Rock |
20 | Matt Hardy | Matt turns on Jeff |
21 | Tomasso Ciampa | #DIY no more |
22 | Ric Flair | Flair double-crosses Sting |
23 | Sami Zayn | Sami saves KO |
24 | Lita | Betrayed by his own wife! |
25 | Mark Henry | “I got a lot left in the tank” |
26 | Bayley | Bayley bashes Becky |
27 | Finn Balor | What’s gotten into Finn |
28 | Tatanka | Tatanka sells out |
29 | Shinsuke Nakamura | Nakamura goes below the belt |
30 | Kevin Owens | Owens betrays Zayn |
The most recent heel turn, which has caused ripples in the pro wrestling industry and left fans shocked, has topped this list as the heel turn of John Cena sits as the number one spot in the list, even surpassing Hulk Hogan joining the NWO.
Cena turned heel for the first time in his decades long illustrious career and aligned with Dwyane “The Rock” Johnson. Cena attacked the Undisputed WWE Champion Cody Rhodes and left him bruised and bloodied as fans were unable to believe the shocking and highly unexpected heel turn.
Which heel turn in WWE, according to you, should have a place on the list? Share your thoughts and opinions in the comments section.
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