Indian Olympic Association announces BPCL as principal sponsor of indian contingent

BPCL is set to launch campaigns set to promote the athletes heading to Paris Olympics 2024.

Indian Olympic Association (IOA) announces that Bharat Petroleum Corporation Limited (BPCL), a ‘Maharatna’ and a Fortune Global 500 Company, has joined them as the official Principal Sponsor for four years, starting from Paris Olympics 2024 through Los Angeles Olympics ’28,

This collaboration, showcasing BPCL’s commitment to not only fuelling the nation but also driving the spirit of sportsmanship and excellence, will also encompass the Commonwealth Games, Asian Games, Summer Youth Olympics, Winter Olympics, and Winter Youth Olympics.

As part of this collaboration, BPCL will launch a series of campaigns designed to support and uplift the Indian contingent heading to Paris Olympic 2024. These initiatives aim to inspire the nation, galvanize support for our athletes, and celebrate their relentless pursuit of excellence on the global stage.

Through these campaigns, BPCL reaffirms its dedication to nurturing sporting talent and fostering a spirit of national pride and unity.

BPCL has a long history of identifying and nurturing sports talent. Since 1987, they have inducted over 200 sportspersons across various disciplines, supporting their aspirations and providing advanced training both at home and abroad.

BPCL’s commitment is exemplified by their former employees like MM Somaya, a gold medallist in the 1980 Moscow Olympics, and PV Sindhu, a silver medallist in the 2016 Rio games. Saina Nehwal, who is currently employed, won a bronze medal in badminton at the 2012 London Olympics.

Additionally, five bronze-winning men’s hockey team players from the Tokyo Olympics 2020 have also been BPCL’s employees.

BPCL is committed to not only fuelling the nation but also driving the spirit of sportsmanship and excellence. As we embark on this exciting journey with the Indian Olympic Association, we look forward to empowering our athletes and inspiring the entire nation.

Also Read: 10 interesting facts about India’s contingent for the Paris Olympics

At Bharat Petroleum, we believe the sky is the limit for our sports achievers.

Shri G. Krishnakumar, C&MD BPCL, stated, “Consistent with BPCL’s philosophy of nurturing and encouraging our country’s sporting talent from their initial years and through their sporting careers, we have, over the years, taken on board, over 200 sportspersons across various disciplines. Our support serves to provide confidence to the sportspersons, acting as a springboard for their aspirations.

We are extremely happy to be partnering with the Indian Olympic Association and it gives us immense pride to be associated with champions who epitomise peak performance and intense passion, dazzling the world with breathtaking achievements.”

“We thank BPCL for partnering with the Indian Olympic Association, as a Principal Partner for a four-year journey starting from Paris Olympics 2024 and for supporting and believing in the potential of Indian athletes. This partnership signifies our shared commitment to nurturing sporting talent and cultivating role models for India,” said IOA President PT Usha.

Shri Sukhmal Jain, Director (Marketing), added, “The sense of nationality that the Olympics fosters is what turns the Games into a worldwide phenomenon.

Our partnership with Team India for the Olympic Games not only signifies our dedication to the development of sports in the country but also our shared vision of supporting Team India to achieve unparalleled success across sporting disciplines at this year’s Paris Olympics, giving birth to new sporting icons and superstars.

I would like to thank the Indian Olympic Association for the opportunity to be the official Principal Partner for Team India.”

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