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Who are sponsors of Mohun Bagan in ISL 2024-25?

Published at :October 27, 2024 at 4:10 PM
Modified at :October 27, 2024 at 4:10 PM
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Rahul Patra


Mohun Bagan recently partnered with Skechers for their kits.

Defending Indian Super League (ISL) Shield Winners Mohun Bagan Super Giant are not only the most successful club in Indian competitions but also undoubtedly the most popular among all.

The Mariners have crores of fans supporting them from all over the world, lakhs come every year to cheer them live from the stands, while millions follow them on social media in today’s digital age.

Just from the note above, one can imagine the large fan base this club boasts. From the year of their establishment in 1889, to date, the club has been through a lot, fighting from the grassroots to the top division. From fighting barefoot with the English colonizers to clinching trophies in the ISL, Mohun Bagan has always been in the picture. 

With such a rich history and legacy, the club hails fans from every generation be it “8 to 80”. With such a gigantic fanbase and the glittering ISL, brands are likely to line up and not miss an opportunity to sponsor, and that has happened. On that note, let’s have a look at the sponsors of Mohun Bagan in 2024-25:

Principal Partner: 1XBAT Sporting Lines

The announcement of Mohun Bagan’s new principal sponsor 1XBAT happened on September 20, 2023. They have been associated with another ISL club Kerala Blasters too. Top cricketers like Suresh Raina, Shikhar Dhawan, Harbhajan Singh, and Yuvraj Singh are some of their brand ambassadors. The company gives updates on “sports news” and also sells “sportswear”.

Associate Sponsors: MP Birla Cement

The cement manufacturing brand of MP Birla Group has been associated with Mohun Bagan from their I-League days (2017-2018). The company has kept their ties to this date, as an associate sponsor. Their name appears in the chest area of the jersey and also the training kits.

Associate Sponsors: SRMB TMT

The steel manufacturing giants are also the associate sponsors of Mohun Bagan, and their name also appears big in front of the jersey and training kits, right at the top. Players are often seen promoting the brand in the club and the company’s social media accounts.

ALSO READ: Who are sponsors of Kerala Blasters in ISL 2024-25?

Sponsors: CESC Ltd.

The RPSG group founder and chairman Sanjiv Goenka, who is the principal owner of this football team has their main business CESC as a sponsor of this club too. CESC is a Kolkata-based electricity supplying company, that operates in the entire city of Kolkata, and some other districts of West Bengal too. They brand themselves on the sleeves of the Green and Maroon jersey.

Associate Sponsors: Arun Icecreams

The famous ice cream brand started their journey with Mohun Bagan at the start of this season, September 13 to be exact. The new associate sponsors appear broad and big at the back of the jersey, right at the top.

Kit Sponsors: Skechers

US-based apparel company Skechers entered a deal with Mohun Bagan to become their kit sponsor, replacing Nivia. Securing the billion-dollar company as a kit sponsor can be considered a big boost for the image of Mohun Bagan and Indian football at large. Skechers appear on both the sleeves of Mohun Bagan jerseys and training kits, and they also sell Mohun Bagan apparel in their stores.

Associate Sponsor: Alliance Broadband

The internet service providers are also associated with the club for some seasons now. They appear on the back side of the shorts of the right leg, in the bottom.

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