The Qatar tournament was a huge success despite controversies surrounding it
The FIFA World Cup 2022 has finally concluded after providing every one of the iconic games and memories that fans will appreciate eternally, as nobody expected this tournament to be this mouth-watering despite being engulfed by controversies.
It was believed that 4.6 billion people watched Argentina’s 4-2 penalty shootout victory over France, after the game ended in an agonizing 3-3 stalemate in extra time.
FIFA did everything possible to ensure that this World Cup is among the greatest in football history. But how much money did FIFA generate from World Cup 2022 sales and deals?
This year’s FIFA World Cup 2022 generated a total of $7.5 billion in commercial partnerships and sales, a $1 billion increase over the previous World Cup in 2018.
What was the FIFA budget for World Cup 2022 in Qatar?
With the World Cup 2022 taking place in a Middle Eastern country, FIFA’s predicted net income was $4.7 billion, nearly the same as the FIFA World Cup 2018 in Russia.
FIFA had contracts worth around $3.8 million, or approximately 82% of the overall target, through the end of December 2020.
While the next four-year program, which was submitted to the FIFA committee on December 16, shows a total profit of $11 billion for the World Cup 2026, which will be staged by three North American countries – the United States, Mexico, and Canada.
Also as per FIFA’s website, the World Cup is FIFA’s primary source of funding, and it occurs at the end of a four-year cycle, bringing in a late total of generating profits.
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How much profit did FIFA make in World Cup 2022?
FIFA has topped its World Cup 2018 earnings garnering $7.5 billion via sale prices in Qatar, which is one billion higher than the 2018 World Cup in Russia.
Because most of the games were played in the same region of Qatar, as all eight stadiums were within a 50-kilometer radius of Doha, there were fewer travels in Qatar this time.
According to the Guardian, FIFA executives believe that the windfall will yield an additional $700,000 in investment for the competition, with $300,000 set aside for emergency Covid-17 funding.
From what deals did FIFA make a profit?
FIFA earnings are generated primarily through five categories: televisions, broadcasting rights, marketing, hospitality rights, ticket sales, and licensing rights. And here is how each category contributes to FIFA’s sales.
Television and broadcasting rights – 56% ($2.64 billion).
Marketing rights – 29% ($1.35 million).
Others and licensing deals – 15% ($ 140 million).
How much did the winning country earn?
FIFA declared the winning country earned an estimated $42 million $4 million higher than in 2018, and they continue to raise the sum every four years.
While in World Cup 2026 FIFA has forecast an increase of 56% in income. Largely in broadcasting and endorsement deals, ticketing, and hotel sales.
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