The Tatas have promised an unmatched matchday experience for fans this season.
Jamshedpur is the newest venue to join the Indian Super League (ISL) bandwagon after Tata Steel Ltd were announced as one of the new franchises to join the league. The east Indian city has been on the cusp of a sporting revolution over the years.
Founded by the Tata Group, Tata Sports Academy set in Jamshedpur has been nurturing sporting talent for decades now. Many of the athletes and players who have been groomed at the academy at the Tata Steel plant have gone on to represent India in top tournaments including the Olympics.
With the Tatas now deciding to make Jamshedpur as their home city for the ISL team, it is coming off age for the Jamshedpur audience. They will get to witness world class football in their city and for the first time, they will be able to cheer for a team which they can call their own.
Jamshedpur FC owners Tata Steel promise a Unique fan experience this ISL
Commenting on the reason behind Tata Steel’s decision to invest in the ISL, Sunil Bhaskaran, Vice President (Corporate Services) of Tata Steel said, “We have been thinking of getting into league football for the last 2-3 years but stayed away, preferring to see the results of the churning that the ISL bought into Indian football. Now, it appears that the ISL is set to become the premier football league in the country and we have decided to take the plunge.”
Having taken the plunge completely the Tata Steel backed team will use all the expertise within their means to deliver the best in class match viewing experience to the fans. “We plan to use the expertise of Tata Consultancy Services (TCS), which has done some fabulous work in the New York Marathon. They have also done some great work in enhancing the spectator experience in some of the leagues in Europe,” Bhaskaran was quoted elaborating on their plans to The Hindu.
“We will try to get that hi-tech digital experience right here in Jamshedpur and make the ISL a special experience for the fans,” informed Bhaskaran as he leads the efforts to get Jamshedpur ready to host their first ever ISL match.
The Steve Coppell coached side has put together a strong squad for their debut season having signed stalwarts such as Subrata Paul, Mehtab Hossain and Lalrindika Ralte to name a few. In a few months from now “the Steelmen” will make their debut in the ISL.